Sigh. I’d rather write nothing about the EOS M3 – at least then, I wouldn’t be snarky. Still, it's going to appeal to some people. I'm just not sure how many. Of one thing I'm certain: Apple has never released a product this willfully compromised in order to protect its existing product line.
The Canon EOS M3 [B&H | Amazon] – an APS-C based mirrorless compact camera which takes Canon lenses — is slated to arrive in the U.S. in the fourth quarter of 2015 carrying a price of $800 with the 18-55mm kit lens (though B&H has it on its site for a pre-order price of $699 after instant savings). That makes it a couple of years too late and a couple of hundred dollars too much to matter – especially when you add in the extra cost of the hot shoe mounted, optional EVF at $241 [B&H | Amazon] and EF mount adapter (you read that right) for another $50 or so.
OK, that’s not fair: I should have written, too late and too much to matter to most of us.
Will the M3 have touch screen? Yes. Integrate with Canon Speedlites? Yes. Focus peaking? Finally. Feel good in the hand? Likely. Quick? No.
Will the image quality be good? Sure, why not, it’s got the same 24 megapixel sensor and DIGIC 6 processor as the Canon T6i. Then again, for $100 more than the base EOS M3, you could actually HAVE the T6i with the same kit lens [B&H | Amazon].
I don’t think so. If you're already invested in the Canon system and want something smaller/mirrorless as an adjunct, I can see the attraction of the M3. Kind of. You might even like it more than the T6i as a hybrid, even if it costs more than the T6i properly kitted and is slow. But if you're not wedded to Canon, the M3 is underwhelming.
Then again, there are other folks out there with a more charitable view.
Fair enough. To each his own.
CANON U.S.A. WELCOMES THE NEWEST MEMBER OF THE EOS FAMILY – THE EOS M3 DIGITAL CAMERA
Via Canon Press:
The Power and Versatility of an EOS Camera in a New Light
MELVILLE, N.Y., August 27, 2015 – Canon U.S.A.Inc., a leader in digital imaging solutions, today announced the EOS M3, a compact and stylish interchangeable lens digital camera created for enthusiast photographers who demand premium performance. Fusing Canon’s outstanding image quality and DSLR-levels of control in a small and light weight camera body, the EOS M3 camera offers the ability to capture important moments in outstanding detail.
At the heart of the EOS M3 camera is Canon’s latest and most advanced digital imaging technologies, including the company’s high-resolution 24.2 megapixel APS-C CMOS image sensor and its most advanced image processor, DIGIC 6, delivering premium quality stills and Full HD videos. Combined with super-fast AF performance, thanks to a new 49-point Hybrid CMOS AF III Autofocus System, this digital camera gives photographers the freedom to capture the beauty of movement. Advanced photographers will find everything they need at their fingertips, with intuitive DSLR-like dials and control, as well as access to the entire lineup of more than 80 Canon EF, EF-S and EF-M interchangeable lenses*, all shrunk down into a compact, mirrorless body to take with them wherever they go. Advanced EOS camera technologies built into the EOS M3 camera include:
• 24.2 Megapixel APS-C Canon CMOS Sensor, with a sensitivity range from ISO 100 to12,800 (expandable to 25,600 in H mode) paired with Canon’s proprietary DIGIC 6 Image Processor to capture high-resolution photos and Full HD videos with brilliant color and stunning detail.
• 49-Point Hybrid CMOS AF III Autofocus System for fast and accurate autofocusing of stills and videos, up to 6.1x faster than the original EOS M.
• Front and Rear control dials for full manual operation and customizable functions as well as improved ease of use.
• Intuitive Touch Screen 3.0-inch tilt-type (180 degrees up/45 degrees down) ClearView II LCD screen(approximately 1,040,000 dots), perfect for quick focusing and shooting, easy menu navigation, and simple viewing of images and videos.
• Built-in Wi-Fi®** and NFC***for streamlined photo sharing and wireless remote control.
“Canon U.S.A. is bringing to market a new member of the EOS family – the EOS M3 – to help satisfy the market’s demand for high-quality compact cameras with large image sensors and interchangeable lenses,”said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. “It is the ideal camera for advanced amateurs and enthusiasts looking for a compact interchangeable lens camera option with genuine EOS camera system support, performance and compatibility, as well as professional photographers looking for a full-featured compact secondary camera.”
Photographers familiar with other Canon EOS cameras will note the EOS M3’s interface is similar to Canon’s current EOS DSLR cameras, making operation easier for existing users. The LCD panel’s tilting capability makes it easy to shoot from various angles while the capacitive touch screen allows intuitive image capture and playback with easy-to-understand information and real-time controls.
The EOS M3 camera offers photographers the flexibility to unleash their creativity through its compatibility with Canon EF-M lenses as well as a wide variety of Canon EF and EF-S lenses when used with the optional Mount Adapter EF-EOS M. Other compatible Canon accessories include EX-series Speedlite flash units, Speedlite Transmitter ST-E3-RT, and Electronic Viewfinder EVF-DC1. Users will also have the ability to remotely capture and share images with Canon’s Camera Connect smartphone application**, using theEOS M3’s integrated Wi-Fi® and NFC connectivity.
Pricing and Availability
Canon’s EOS M3 Digital Camera is scheduled to be available in early October 2015 for an estimated retail price of $679.99. An EOS M3 EF-M 18-55mm IS STM lens kit will be available in the customer’s choice of black or white for an estimated retail priceof $799.99. Additionally, a two lens kit featuring the EOS M3 digital camera with the EF-M 18-55mm IS STM lens and the EF-M 55-200mm IS STM lens will be available for an estimated retail price of $1,049.00.
The following Canon lenses will also be available in early October:
• EF-M 11-22mm f/4-5.6 IS STM wide-angle zoom lens for an estimated retailprice of $399.99
• EF-M 22mm f/2 STM compact prime lens in silverfor an estimated retailprice of $249.99
• EF-M 55-200mm f/4.5-6.3 IS STM telephoto zoom lensfor an estimated retailprice of $349.99
For more information and the full list of product specifications, visit: www.usa.canon.com/eosm3
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean (excluding Mexico) markets. With approximately $31 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2014† and is one of Fortune Magazine's World's Most Admired Companies in 2015. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact [email protected].
†Based on weekly patent counts issued by United States Patent and Trademark Office.
All referenced product names and other marks are trademarks of their respective owners.
Availability, prices, and specifications of all products are subject to change without notice. Actual prices are set by individual dealers and may vary.
*Optional Mount Adapter EF-EOS M required.
**Compatible with iOS versions 6.0/6.1/7.0/7.1/8.0/8.1, Android smartphone versions 2.3.3/4.0/4.1/4.2/4.3/4.4/5.0 and Android tablet versions 4.0/4.1/4.2/4.3/4.4/5.0. Data charges may apply with the download of the free Canon Camera Connect app. This app helps enable you to upload images to social media services. Please note that image files may contain personally identifiable information that may implicate privacy laws. Canon disclaims, and has no, responsibility for your use of such images. Canon does not obtain, collect or use such images or any information included in such images through the Canon Connect app.
*** Compatible with Android devices version 4.0 or later.
(cover photo credit: snap from Canon)