NAB 2015: Atomos, A Streaming Media Award and A Brand New Italian Ninja Blade Case

by Karin GottschalkLeave a Comment

Melbourne-based, globally-exporting digital movie recorder/monitor maker Atomos announced at NAB 2015 that it has won Streaming Media’s “Gear of the Year” Award for its groundbreaking Shogun recorder/monitor.

In unrelated news, Atomos also announced that Italian high performance case maker HPRC had submitted final concept design for a custom case for the Atomos Ninja Blade digital movie recorder/monitor.

Streaming Media is “a diversified news media company serving and educating the streaming media industry and community”. Its website provides “users with the knowledge they need for real world implementations of streaming media technology and applications”.

HPRC is a brand of the Italian designer and manufacturer of advanced protective hard cases, Plaber srl. According to the HPRC website, “The HPRC product line is the result of a singular focus to use innovative materials and design to deliver improved solutions for users to protect, transport and access their equipment.” [bctt tweet=”NAB 2015: Atomos, a streaming media award and a brand new Italian Ninja Blade case”]

Atomos Shogun wins Streaming Media “Gear of the Year” Award

Via Atomos Press Release:

Melbourne, Australia – 14th April 2015: The complete Atomos team are solely focused on delivering products for end users that change their working life for the better. Outside recognition for this hard work is appreciated throughout the business and so it’s with great pride we accept the Streaming Media “Gear of the Year” award for 2014/15. Here is what the team at Streaming Media had to say:
“Each year, Streaming Media invites three longtime contributors to reflect on the year that’s passed since last year’s NAB, sift through the shipping products and tools and technologies they’ve seen, tested, and implemented in the intervening months, and pick four most likely to change the game or make it flow more smoothly for their fellow online video production and webcasting pros.” said Streaming Media Producer editor Steve Nathans-Kelly. For the category of Field Recorder/Monitor the prize was awarded to Atomos Shogun. “With its Rec. 709-calibrated 7″ 1920×1200 IPS touchscreen display, 3D LUT support, 4K HDMI and 12G HD-SDI video inputs, and XLR audio input via supplied LEMO-style breakout cable, the Atomos Shogun packs a lot of punch in its $2,000 package.” continued Shawn Lam from Streaming Media.
The Streaming Media award will be on display proudly at our NAB booth C9530.


Atomos Announce New Italian Case Design for Ninja Blade

Via Atomos Press Release:

Melbourne, Australia – 14th April 2015: Atomos put an enormous amount of thought, care and attention to the design and operating features of their products but also considerations are made that enable filmmakers to transport their gear not only safely but with a certain amount of style. Having already designed a custom case for the Shogun Atomos have now accepted a final concept from Italian case designers HPRC to create a purpose cut case for the Atomos Ninja Blade.
“To be able to offer these super high quality, Italian design cases for free with our products is truly special, we now have a range of custom Atomos cases for Shogun, Ninja Blade and Samurai Blade.”said Jeromy Young CEO of Atomos.
Due to become available in June 2015 the improved Ninja Blade case has been designed from high performance resin for maximum durability and protection it also has pre-cut foam inserts which allow for accessories, all at no extra cost to the end user.Customers will also have a choice of either Red or Black finish.
“We are really proud of this partnership between two brands that have always aimed to combine uniqueness and technology in their products. Our two companies are young and determined: that’s why we can do anything but continue and strengthen this collaboration.” said DavideBertossi from HPRC.

Atomos Ninja Blade

About the Atomos Ninja Blade
The Ninja Blade takes advantage of low-cost, modern technology by utilizing HDMI-capable pro-video and consumer camcorders, as well as DSLRs. Many features from Atomos are designed with real productions and real situations in mind, to create smarter workflows, keeping the highest quality but also keeping running costs low. The Ninja Blade was designed with a long battery life. Atomos’ unique Continuous Power technology (patent pending) means that you never have to interrupt recording to swap batteries.
About Atomos
Atomos exist to help creative professionals cut through technology barriers by creating easy to use, cutting edge products including 4K & HD Monitor-recorders, a pocket size ProRes recorder, signal converters & power management solutions. Each product serves a different need but all share the common benefit of enabling a faster, higher quality and more affordable production schedule for video professionals.
Atomos is based in Australia with offices in the USA, Japan, China and Germany and has a worldwide distribution partner network. Further product information can be found at www.atomos.comwith the Atomos community active on Facebook (/atomosglobal), Twitter (@Atomos_News), Vimeo (/atomosvideo), YouTube (/AtomosVideo) and Videogram (

(cover photo credit: snap from the Atomos)

Karin Gottschalk

Karin Gottschalk

Karin is a documentary moviemaker, journalist, photographer and teacher who conceived and cofounded an influential, globally-read, Australian magazine of contemporary art, culture and photography. While based in Europe, contributing to the magazine and working in advertising, she visualised a future telling the same sorts of stories with a movie camera and audio recorder. Now back in her home base in Sydney, Karin is pursuing her goal of becoming an independent, one-person, backpack multimedia journalist and documentary moviemaker. Mentorless and un-filmschooled, she is constantly learning and sharpening up her skill set.
Karin Gottschalk

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