Oh, if it only turns out to be true!
A Canon EOS C300 Mark II spec’d to take on the Sony FS7 – and maybe even entice shooters contemplating a Shogun-equipped A7s for 4K — would be a pretty dramatic statement from Canon, amounting to something approximating, “Oh yeah? Well take THAT!”
Finally: it would make sense. Canon’s latest moves – de-emphasizing video on the 5Ds to make it more of a stills camera; not giving the 7D Mk II the focus and exposure assists that are de rigeur on its Sony and Panasonic competitors; dropping the price on the 1DX and C100 as if they're going out of style (at least one of them already has); and making the C100 Mk II what the original C100 should have been all along – all point to ceding the high middle ground of hybrid DSLRs while directing people upmarket to their Cinema EOS line. And in order to entice more people upmarket, Canon simply has to get more competitive.
I wouldn’t bet on another yawn. It’s simply too important for Canon to get this right.
More Confirmation EOS C300 Mark II Will be 4K
Via Canon Rumors:
We’re told again that the upcoming Canon EOS C300 Mark II will be 4K along with a host of other upgrades. You can expect the C300 Mark II to be a bigger update than the EOS C100 Mark II was to its predecessor. We’re also told it’s going to be priced very aggressively, to better compete with Sony’s FS7 which is $7999 USD.
Expect the Canon EOS C300 Mark II to be announced before NAB 2015 in April.
(cover photo credit: snap from Canon Rumors)
And always with the ambition of authenticity, humanity and wit.
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