We are big Canon fans (I think most of you have figured that out by now)… and this is a big milestone for Canon and we congratulate them for reaching this one… how long will it take to get to 100 million?
Canon's Milestone: 90 Million EF Interchangeable Lenses
MELVILLE, N.Y., May 29, 2013 – Canon U.S.A., Inc., a leader in digital imaging solutions, today announced its parent company, Canon Inc., has reached a new lens-manufacturing milestone with the production of its 90-millionth EF-series interchangeable lens for EOS cameras. Canon turned out its 90-millionth lens, an EF 24-70mm f/2.8L II USM (released in September 2012), on May 23, 2013.
The production of interchangeable EF lenses for Canon EOS-series AF (autofocus) single-lens reflex film cameras began in 1987 at the Company’s Utsunomiya Plant. Since that time, supported by a wide range of users, demand has steadily increased and production has expanded. Today, Canon produces EF lenses at four of the Company’s manufacturing bases, including Canon Inc., Taiwan; Canon Opto (Malaysia) Sdn. Bhd.; and Oita Canon Inc. in southern Japan.
EF lens production surpassed the 10-million-unit mark in 1995, doubled to 20 million lenses in 2001, and went on to reach 30 million units in 2006 and 40 million units in 2008. Afterward, due to the rapid spread of EOS digital SLR cameras, production of EF lenses gained further momentum, crossing the 50-million-unit threshold in 2009, reaching 60 million units in January 2011, and hitting the 70-million-unit mark in October of the same year. In August 2012, lens production reached 80 million units and now, a little over nine months later, the company commemorates its latest manufacturing milestone of 90 million lenses.
Canon’s proprietary EF lenses, launched in March 1987 along with the EOS SLR camera system, have continued to evolve since their introduction, leading the industry through the incorporation of a wide range of innovative technologies, including the Ultrasonic Motor (USM), Image Stabilizer (IS) technology, a multi-layered diffractive optical (DO) element, and Subwavelength Structure Coating (SWC) anti-reflection technology.
Canon's Milestone Continued
With the introduction in May this year of the EF 200-400mm f/4L IS USM Extender 1.4x, super-telephoto zoom lens with a built-in 1.4x extender that makes possible a 200-560 mm focal length range, along with EF Cinema Lenses for digital cinematography, Canon’s extensive EF lens-series lineup now comprises a total of 84 models.1
Canon will continue refining its diverse imaging technologies based on its core optical technologies, striving to produce exceptional and reliable lenses and cameras that cater to the varying needs of photographers—from first-time users to advanced amateurs and professionals—while contributing to expanding the photographic and video imaging culture.
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. With approximately $40 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents registered in 2012† and is one of Fortune Magazine's World’s Most Admired Companies in 2013. In 2012, Canon U.S.A. has received the PCMag.com Readers’ Choice Award for Service and Reliability in the digital camera and printer categories for the ninth consecutive year, and for camcorders for the past two years. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss.
(cover photo credit: snap from the press release)
Latest posts by Keith Alvendia (see all)
- RED Trade-In Program: Trade-in Your Gear for a NEW RED DSMC2 Brain with Gemini, Helium or Monstro Sensor - September 11, 2018
- Adorama Weekend Deals! Discounted Price on Sigma Lens, Think Tank Shoulder Bag, Canon 5D Mark IV and More! - August 18, 2018
- Adorama Deals! Sony Trade-In and Lens Rebates, Olympus, Panasonic and Canon Summer Specials! - August 6, 2018