LIFX: Light Bulb Reinvented – plus huge kickstarter policy change!

by planetMitch1 Comment

Sent in by Khachik Mkrtchyan via twitter – and I have to agree, this might be a very interesting project for filmmakers and a cool light all by itself…

twitter.com/KMA_WWC/statuses/248654651635924992

They're already at 10x their goal – having raised over $1.3 million! And, there are 53 days still left to go.

On an additional note… we've seen plenty of big ticket items and we've always been very cautious about funding some of the bigger items because these are obviously starter projects. What if they fail and don't finish the project or their idea just turns out to not be feasible and you've laid out thousands of dollars?

Well kickstarter has put in some new policies to try to curb excessive risk and you should read more about that in this story:

Kickstarter lays down the law: ‘We’re not a store’


LIFX: The Light Bulb Reinvented

What is LIFX?

LIFX is the smartest light bulb you've ever experienced. It's a wifi-enabled, energy efficient, multi-colored bulb that you control with your iPhone or Android. LIFX gives you unprecedented control of your lights, reduces your energy costs, lasts up to 25 years and delivers an amazing range of experiences we think you’ll love.

Sets up in Seconds

LIFX is incredibly easy to set-up. Simply replace your existing bulbs with LIFX smartbulbs, download and install our free app from the App Store or Google Play and you're good to go.

via LIFX: The Light Bulb Reinvented by Phil Bosua — Kickstarter.

LIFX The Light Bulb Reinvented

I don't know why, but the standard iframe code for their movie isn't displaying, so please click this image to go see their pitch video:

(cover photo credit: snap from the project)


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