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Yesterday Nikon launched a new entry level HDSLR.

planetMitch note: I want to thank planetViking for busting his butt and of course the guys at FreshDV and NextWaveDV for their excellent coverage of NAB 2012 (tho I don’t think all the reports are out yet so keep your eyes peeled!).

It was kind of surprising that Nikon would wait until the last day of NAB to announce this camera. Heck, I didn’t know about it until dinner with Tony Reale and crew last night! It would have been yet another camera for the folks in the Nikon booth to be showing off. Strange.

Barry Andersson and I did do an interview with Nikon on Tuesday and once I get home and have time to edit, we’ll get that online for you!

The new Nikon D3200 - comes in red as well!



New Camera aimed at the entry level crowd with a 24MP censor

24MP DX Sensor, 12800ISO, HD Video with 24P

Nikon D3200
MELVILLE, N.Y. (APRIL 19, 2012) – Today, imaging leader Nikon Inc. introduced the new 24.2-megapixel Nikon D3200 HD-SLR; a camera designed for photo enthusiasts ready to step up to a D-SLR or for the busy family memory keeper with an active lifestyle who demands a camera that can keep pace. From low-light to fast action, the D3200 delivers the amazing image quality Nikon is known for, either indoors or outside. Whether new to photography or upgrading from a point-and-shoot, the D3200 features Nikon’s acclaimed instructive Guide Mode to help unleash the photographer in everyone. From candid action shots to staged portraits that flatter, the Nikon D3200 provides the power to capture every moment easily and beautifully with stellar image quality and in stunning Full HD (1080p) video.

Ready to tag along for any outing, the Nikon D3200’s compact, lightweight body makes it easy to pack for a quick day trip or the long haul. A host of advanced features, including a super high resolution 24.2-megapixel DX-format CMOS sensor, Full HD (1080p) video recording with full time autofocus (AF) and 4 frames-per-second (fps) high-speed continuous shooting mode, prepare the D3200 for challenging lighting conditions and fast paced action. Also, Nikon D3200 users will be able to take advantage of the new WU-1a Wireless Mobile Adapter. When connected to the camera, this optional adapter can wirelessly send images to mobile devices like smartphones and tablets, preview an image before shooting and control the camera remotely.

“When every moment is as precious as the next one, having a camera that takes the guesswork out of photography is important,” said Bo Kajiwara, director of marketing, Nikon Inc. “The Nikon D3200 HD-SLR offers effortless functionality and easy-to-use connectivity to mobile devices that answers the call for a capable, entry-level D-SLR that will change how you share amazing images with your friends and family.”The new Nikon D3200 delivers outstanding image quality no matter the user’s skill level by leveraging Nikon’s renowned technologies. The new 24.2-megapixel DX-format CMOS sensor allows for incredibly sharp images with stunning detail and less noise, while Nikon’s EXPEED 3™ image processing engine helps to create clear, lifelike images and video with vivid colors, smooth tonal gradations and low noise.

The Nikon D3200 grants users impressive performance in low-light, affording the ability to shoot with assurance even during night games and school plays. With a native ISO range that extends from ISO 100 to 6400, the D3200 can also be expanded to a high of ISO 12,800 for extreme low-light situations resulting in previously impossible photos. Additionally, Nikon’s Scene Recognition System works in tandem with the camera’s 3D Color Matrix Metering II to recognize factors such as color and brightness for balanced exposures, accurate AF, faithful white balance and beautiful flash photos.

Beginner photographers as well as those looking to expand their repertoire of shooting techniques will appreciate the Nikon D3200’s Guide Mode which provides step-by-step photo instructions to capture amazing images. Easily accessible through the Mode Dial found on top of the camera body, the Guide Mode walks beginning D-SLR users through the process of set-up, shooting, viewing and deleting images. Because it asks the user what kind of creative photo technique they would like to learn, the Guide Mode has been widely acclaimed for its ability to build confidence and give users the tools to create amazing images. As more people discover the benefits of replacing their camcorder with a D-SLR, the Guide Mode also walks users through the best video settings to create home movies with blockbuster flair. For those with a more advanced skill level, the Guide Mode features helpful Assist Images that serve as a visual reference to inspire users and illustrate the desired result, while guiding them through easy-to-follow techniques.

Further taking the guesswork out of photography, the D3200 also includes six Scene Modes. Photographers can set the Mode Dial to Portrait, Landscape, Child, Sports, Close-Up or Night Portrait, and the D3200 will automatically adjust camera settings for optimal results in a variety of conditions.

When images alone can’t tell the whole story, the Nikon D3200 offers the full HD experience of high quality 1080p video. Users can create memorable, cinematic quality videos at 24 or 30 fps and easily share HD content online with friends and family or on their own HDTV via the HDMI output.

Continuing down the path that its predecessor, the Nikon D3100, started, the D3200 implements full-time AF during video recording to help capture crisp video even during the most action-packed situations. To boost the production value of any home video, the camera offers manual or automatic exposure control, and a stereo microphone input to attach an optional external microphone such as the compact ME-1 Stereo Microphone. Furthermore, the D3200 offers other HD-SLR advantages including the ability to create a shallow depth of field, amazing low-light video performance and NIKKOR lens versatility.

Capturing videos on the D3200 is simple, even when in Live View. With a dedicated video record button and easy access to the Live View switch, users can capture video clips before the moment is gone. Additionally, videos play with astonishing detail and clarity on the D3200’s 3-inch, high resolution 921,000-dot LCD screen.

An active lifestyle requires a capable camera that is ready at a moment’s notice, and the Nikon D3200 packs powerful technology to tackle just about any challenge. Delivering up to 4 fps in high-speed continuous shooting mode, the D3200 helps ensure that important, spontaneous and easy-to-miss memories are captured, from a baby’s first smile to a game winning grand slam. Additionally, the D3200’s advanced 11-point AF system allows the user to find and keep focus while maintaining a clear view of that subject. This advanced focusing system is ideal for capturing tricky subjects like a dancer mid-leap during the big recital or a dive for the line drive in centerfield.

The Nikon D3200’s power is amplified when combined with the versatility of Nikon’s legendary NIKKOR optics and powerful accessories. Compatible with Nikon’s dedicated DX-format lenses and over 50 FX-format lenses as well as Nikon’s Speedlight System, the Nikon D3200 puts creativity at the user’s fingertips. The optional WU-1a Wireless Mobile Adapter for the D3200 allows the connected user to easily share photos taken on the D3200 to an Android™ platform based smartphone or tablet, so friends and family can enjoy the moment almost as quickly as it happens.1 Android platform users are able to wirelessly transfer images from the camera to a mobile device, preview the image before shooting photos, and even remotely control the camera from up to 49 feet. The Application for use with an Android platform smartphone (2.3 series) and tablet (3.x series) is expected for release in May 2012.2 Additionally, an Application for the iPhone® and iPad® mobile digital device is expected for release in Fall 2012.3

Price and Availability

The Nikon D3200 outfit with the versatile AF-S DX NIKKOR 18-55mm f/3.5-5.6G VR image stabilization lens will be available in late April 2012 for a suggested retail price (SRP) of $699.95* in either Black or Red. The optional WU-1a Wireless Mobile Adapter, sold separately, will be available in late May 2012 for a suggested retail price (SRP) of $59.95*. For more information on the Nikon D3200, NIKKOR lenses, additional Nikon D-SLR cameras and accessories, please visit www.nikonusa.com.

*Suggested retail price listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.
1 Android is a trademark of Google Inc.
2 The Wireless Mobile Adapter Utility Application must be installed on the smart device before it can be used
with the WU-1a Wireless Mobile Adapter connected to the Nikon D3200.
3 iPad and iPhone are registered trademarks of Apple Inc.
Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer.

Nikkor 28mm f/1.8G

MELVILLE, N.Y. (April 19, 2012) – Today, Nikon Inc. announced the wide-angle AF-S NIKKOR 28mm f/1.8G, a fixed focal length lens with a large maximum aperture to carry on the legacy of superior NIKKOR imaging technology for enthusiasts and professionals. With a large maximum aperture of f/1.8 and Nikon’s exclusive Nano Crystal Coat to reduce ghost and flare, the 28mm FX-format lens offers stunning sharpness and versatility for both photos and HD video.

“This NIKKOR lens is the latest addition to the popular family of f/1.8 primes designed to give HD-SLR shooters the performance and versatility needed to capture images and HD video with outstanding image quality,” said Bo Kajiwara, director of marketing, Nikon Inc. “The new AF-S NIKKOR 28mm f/1.8G is a great way for photographers to discover a high-quality, wide-angle prime lens that provides amazingly crisp focus and natural background blur.”

Professional and enthusiast HD-SLR photographers will appreciate the 28mm f/1.8G’s wide-angle versatility and enjoy the sharp focus and lightweight yet durable construction befitting a NIKKOR lens. The lens’ Nano Crystal Coat prevents ghosting and flare and helps produce spectacular high-resolution photos and HD video in even the most challenging lighting conditions. This 28mm lens also features a large f/1.8 maximum aperture, giving the photographer the ability to effortlessly highlight natural background image blur.

The 28mm f/1.8G’s construction and optical formula is deep-rooted with NIKKOR core technology to ensure the highest level performance and versatility for the most demanding imaging applications. Featuring eleven optical elements in nine groups with two aspherical elements, the 28mm f/1.8G is designed to be a compact and durable lens maximized for versatility. Additionally, the new 28mm lens is able to resolve high resolution images with amazing sharpness and clarity, making it an ideal companion for the new 36.3-megapixel Nikon D800 HD-SLR. Professionals and enthusiasts are offered complete lens control with two focus modes, (M) manual and (M/A) autofocus with manual override that allow the photographer to tailor their focus for any shooting scenario. The 28mm f/1.8G lens is also equipped with a Silent Wave Motor (SWM) allowing for smooth, silent and precise autofocus operation essential for capturing pristine HD video.

Price and Availability
The AF-S NIKKOR 28mm f/1.8G lens will be available at the end of May 2012 for the suggested retail price (SRP) of $699.95*. For more information please visit www.nikonusa.com.