We've followed the amazing work of the Bebbs for some time – both Jennifer and Steve Bebb have been doing some amazing weddings for years (including being placed in the top 10 wedding photographers in the world by American Photo in 2007), but they picked up a couple of Canon EOS 5D Mark II (reviews) cameras and have been even more creative. One of the first things I saw from them was an introduction to their DVD “Fusion is Now” (which they made even before the 5D2 was released) which is now sold out (you can still see the introduction tho on their site). And now, Jen Bebb has released this new book and DVD called “Photo Fusion” – A Wedding Photographer's Guide to Mixing Digital Photography and Video. And, thanks to Jen, you can win a copy (see the bottom of the review).
Ok, so what's all this “Fusion” stuff about? Well, in reality, it isn't anything new, people have been mixing stills and motion in movies for many many years, but, with the advent of computers and cameras like the Canon EOS 7D (reviews), and software like Final Cut Pro, it is so much easier now than ever. And, it makes so much sense for folks (especially wedding or family portrait photographers) who are selling video products to clients to be able to know how to merge both stills and motion in order to produce a fantastic product.
However, tho it isn't “new”, it still takes some skills to learn and to execute really well. And that's where this wonderful book comes in. Sure, you're a great still photographer or videographer, but what does it take to get involved in fusion quickly and by doing so, set yourself apart from the others in your area trying to get your business? First, you buy this book. Not only does it start you out with the simplicity of defining the terms and making it easy to understand, but it also provides a DVD with the Bebbs teaching you the details as well as giving you some wonderful examples to learn from.
From the introduction: “No matter your market segment, your stylistic tendencies, or your longevity in this industry, Fusion will soon be impacting you. For some, jobs will be lost to photographers offering Fusion. Others will adopt Fusion and will be on the leading edge of a trend that may possibly change the face of wedding photography.” And while I'm not in the wedding industry, I can tell sitting at a wedding or two and watching the plethora of people taking photos (and even some guests with 5D2s) and videos, that the age of digital video is overwhelming everyone and you've got to be well above the average skills to stand out. That's not to say there won't still be brides and grooms who want just a photo album, but just imagine being able to offer the bride the option to have both an album as well as a short fusion DVD of the wedding to share with friends and family. If done right, you should be able to draw in lots of clients.
While this book is mainly aimed at weddings, there's a whole market of folks wanting family or senior portraits as well and you could apply many of these lessons to that market too (and they're even covered in chapter 10!)
The book is broken into 5 parts:
- Different types of fusion
- The equipment you need
- Making Fusion
- Editing Fusion
- Sharing Fusion
Each part covers most of the details that you'll need to get you up and running. The Equipment section is veryÂ thoroughÂ and covers all of the major cameras (most of them Canon HDSLRs) as well as the software you'll need. And tho the Editing section should be covered in a 300 page book by itself, Jen gives you plenty of details on how to edit with iMovie or ProShow Producer – not to mention instructions on how to get your files from the camera to the computer.
With the companion DVD, you can't really ask for much more information about doing Fusion. Negatives? I couldn't really find too much negative to say. There were a couple of typos and I personallyÂ dislike the coloration of the processing in the training section of the DVD. There were also a couple of sections Â in the DVD that seemed to be duplicates, but it wasn't too annoying.
My overall summary: this book and DVD are worth much more than the $39.95 list price (and it is currently only $20 on Amazon!) – you'd pay a ton more for a Fusion training class so pick this book up. (Purchasing thru these links supports planet5D and feeds my children – so please, don't be shy – and, you can buy absolutely anything on Amazon and we'll get a small commission – THANKS!)
Win a copy of this book!
Our thanks to Jen Bebb for sharing the book with us here at planet5D and we'd like to offer this copy to one of you our loyal readers! Simply re-tweet this post – look for the twitter icon at the top left of the post (it looks like the one to the right of this paragraph) and click on the re-tweet button to send it out on your own twitter ID. We'd love it if you'd also follow @jenbebb and @planetMitch on twitter. We'll pick one winner from those retweeting this entry (and we're searching for #photoFusion so make sure it is in the tweet!) on June 27th (hopefully in our new live HDSR talk show!).
Bloggers disclaimer: A copy of this book was sent to us to review, but we're giving it away to one of our readers
(Photo credit: snap from the book)