UPDATE 2/8/2010 – well it happened! The ad “Underdog” shot on the Canon EOS 5D Mark II was indeed one of the winners and was broadcast in the first quarter of the Super Bowl! Here's the winner! [flv:www.mediafire.com/file/jgwg4qzjm3u/underdog_v1.flv 550 333]
The Canon EOS 5D Mark II has indeed become well respected in the industry and the viewers sure can't tell something was shot on a DSLR! Our congratulations to the “Underdog” team!
(original post follows:)
You're not going to believe this (OK, maybe you will LOL), but Doritos is running a contest. Ok, that's not the surprise, the surprise is that they will broadcast 3 commercials during the Super Bowl and all 3 will be submitted by plain folks like you and me. They've already narrowed the field down to 6 finalists and it turns out 2 of them were shot on the Canon EOS 5D Mark II! I urge you to watch these, pick your favorite and then go to the Doritos site to vote for one – let's get a Canon EOS 5D Mark II commercial on the Super Bowl!
Both of these videos are available on the doritoscontest.com site.
The first is about a Doritos loving dog – “Underdog” [flv:www.mediafire.com/file/jgwg4qzjm3u/underdog_v1.flv 550 333]
The second is called “Kids these days” [flv:www.mediafire.com/file/dwdzmgyyidn/kids_these_days_v2.flv 550 333]
There are plenty of behind the scenes videos as well as interviews with the actors etc… so check out doritoscontest.com
“With DP1 and Canon 5D in hand, SmallHD worked with two local teams to produce two of the final six Doritos Super Bowl Ads. The three ads with the most votes will be shown on the Super Bowl with a chance to win more that $1M
We would really appreciate your support”
(Photo credit: snap from “Kids these days”)