We found this Ralph Lauren promotional video made with theÂ Canon EOS 5D Mark IIÂ the other day on vimeo posted byÂ Camille MarotteÂ and asked for a little background information – of course we were wondering if this was an ‘official' Ralph Lauren commercial. Here's what we found:
“Well, the Ralph Lauren vid has been done for the website vente-privee.com, it's a trailer for an internet private sale of Ralph Lauren clothes.
We were shooting on the roof of a building in Paris with the 5D and a Canon 50mm 1.4 with the twist trick (to have maximum aperture).
I shot the videos, and then put it all inside of After Effects for editing, grading and some effects.
The music was done by one of the musician working with us, especially for this trailer.
Everything was then showed to Ralph Lauren and validated by them.”
So, while not made directly for Ralph Lauren, it has been reviewed and approved. Either way, it is an exciting little piece!
“We.own.the.sky”Â by Camille Marotte
Ralph Lauren : We.own.the.sky
(Photo credit: snap from the video)